Archive for the 'Internet Marketing' Category

This Will Only Take a Second.

The brain naturally works faster than you think, almost literally. Research has shown that it takes time as little as 13 milliseconds for your brain to process an image. This means your brain will work faster to understand the concepts in a visual input such as colors, shapes, and familiar objects. All of this happens before you can come up with an opinion about it and at amazing speeds such as this, it’s really difficult to dismiss that first impressions are something crucial. Another research shows it took 1/10 tenths of a second to make your mind up about someone. That’s how important first impressions are. People spend their days worrying about how they look, all this for good cause. Looking good doesn’t only feel good, but it’s beneficial. A good first impression lasts throughout...

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Step-by-Step Guide to Promote Your Website With Google AdWords

Completing your website development is only the first milestone to advocate your business online. The bigger challenge is how to drive traffic into your website and generate more enquiries / sales for your business. There are various ways to drive traffic to your website, such as online advertising, SEO, social media marketing, e-newsletter, and many more. In this article, we would like to give you an introduction about online advertising, and how you can set up one for your website.

Just like newspaper ads, you can set up an advertisement about your business / product / services online. Online advertisement can be placed anywhere including search engines (e.g. Google, Bing, or Yahoo), social media (e.g. Youtube, Facebook, or LinkedIn), forums (e.g. hardwarezone), or any other...

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How to Calculate The Cost of Getting Your Business Online

What does it mean for a business to go online?

Perhaps the first thing people think of when planning to go online is the look and feel of the website. However getting a business online is more than just designing the website. The website is only a small portion of the whole process.

Here are five important things you will need to consider when estimating the actual cost of getting your business online:

1. Domain Name

Domain name is actually the first thing you should worry about, as the domain name represents your company’s online identity. Some businesses use their own company name for the domain name such as closelycoded.com or facebook.com, while some others use the name of their business field or some common terms used in their businesses, such as webdesign.com or...

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7 Marketing Tips to Promote Your Website

So you have just launched a new website for your business. Now you are looking for ways to let more people know about your website. You want visitors to browse your website, and hopefully it can produce some quality sales leads. But in the first place, how do you get people to visit your website?

Below are 7 marketing tips to help you get started with promoting your website:

Tip 1: Include your website address in your email signature and business cards

Putting a website address in your contact information is one of the simplest ways to let people know about your website.

Tip 2: Advertise with online ads

For starters, you can try advertising your business via Google Ads. There are two ways of pricing in Google Ads: cost-per-click (CPC) and cost-per-impression (CPM). CPC pricing...

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